Remember when you grew up watching Disney fairy tales, you actually believed a prince in shining armor on a white horse was going to show up and rescue you from your life? Then you grew up, got married and realized YOU were the prince who showed up for yourself and your friends! And then you […]
Archive | Z Musings
“Thanks, Rabbit”-Life Lesson About Setting The Pace
This morning I went for a 2 mile trail run on Walua Road in Kona, Hawaii. I ran uphill for about a mile and then decided to turn around when I saw a woman of about my age approaching and figured I’d use her as my inspiration for a faster run on the way back […]
Rocks and Ripples-How One Man Can Make People Understand A Fragile EcoSystem
I recently met Norman Bezona, the founder of the Kona Cloud Forest Sanctuary and a 50 year veteran of tropical forestry here on the Big Island of Hawaii. He is what you would call, the man “who speaks for the trees”. He opened my eyes last weekend while I was up on his property doing a […]
It’s Not Always About What You Know-Connecting People Can Mean Gold
You’ve heard that old adage, “It’s not what you know, it’s who you know that matters”, right? In my quest for knowledge about digital marketing for real estate and small businesses, I have traveled to dozens of conferences all over the country. I have gleaned information from presentations from some of the top thought leaders […]
Top 5 Lessons I Learned From My Summer Vacation
Remember when you were in high school and your teacher made you write about what you did for your summer vacation? After just getting back from a three week family vacation to the West Coast (and a three day real estate technology conference), I wanted to share some of the things I learned as it […]
My Week of Facebook-Training, Reunion, Jobs and Connection
When I decided to go to San Jose last week for my 30th high school reunion, little did I know that it would be all about Facebook. A few months ago, I connected with some of my high school friends on Facebook to plan our 30th reunion, and one of my classmates strongly encouraged […]
Big Data Is Treasure Trove For Marketing
I had the opportunity to attend the T3Summit in Las Vegas last week, which discussed trends, technology and thought. Although the conference leaned towards real estate, discussions ranged from success principles, to technology trends and even to space travel. One of the concepts discussed was “big data”. Technically, “Big Data” is any data that lives […]
How Content Marketing Is the New Moneyball-REALLY?
I was checking out Twitter tonight and one of the trending topics was “How Content Marketing Is the New Moneyball”….really? A trending topic? And the author states so much of the obvious in the post that went viral. 1. Create insightful content. (You know the kind that people will actually read without a bunch of […]
Whitney Houston-A Lesson In Girl Power
Watching the eulogies and remembrances of celebrities and friends at Whitney Houston’s memorial service today showed me once again, that although Whitney was a “star”, she was just a woman, wondering if she looked good enough, sang good enough and deserved all the accolades hoisted upon her. I remember the first time I heard and […]
Thoughts on Hiring Someone Who Actually Knows Their Stuff
“If you think hiring a professional is expensive, wait till you hire an amateur.” ~ Red Adair I found this on Twitter tonight and after years of experience of watching the aftermath of “trying to save a buck”, I would have to agree with this statement. I used this logic in hiring a professional graphic […]