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Big Data photo

Big Data Is Treasure Trove For Marketing

I had the opportunity to attend the T3Summit in Las Vegas last week, which discussed trends, technology and thought. Although the conference leaned towards real estate, discussions ranged from success principles, to technology trends and even to space travel. One of the concepts discussed was “big data”. Technically, “Big Data” is any data that lives […]

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Search Social

Social Media Game Plan 101

You’ve got an idea for a business or you’re dipping your toes into the digital marketing realm and just need some basic understanding of “how it all works” so you can market your personal brand, products or services using smart web and social strategy. Learning the basic key elements of blending search and social is […]

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Hashtag

The Rise of the Hashtag

The social sphere is a-twitter with the news that Facebook may adopt the hashtag as a new search function on its site. What was once created to help people search topics and engage in conversations on Twitter, has popped up on Instagram and your favorite television programs. The hashtag, for the uninitiated, is this #. […]

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