One of the things I love about participating “in the social space” is that it is so uplifting. I tap into the positive stories and thoughts of hundreds of my friends each day and it literally energizes me. From all the people who helped me get to where I am with the knowledge and passion I possess, it would seem only natural to want to give some of that back.
Just creating this blog, the layout and design and using the widgets, was a labor of months of listening in on WordPress seminars and reading posts from numerous people giving advice.
I believe that if you know how to market yourself on social media and have a basic understanding of how to use these tools, you are already ahead of the pack in having valuable job skills to stand out in this tough market.
I will be presenting my “Social/Search” seminar for the Economic Development Department/Workforce Development Division tomorrow as a pro bono way to share the information I have acquired to help job seekers get an edge here in Kona on a job. AND the staff of the department has elected to attend, so they can continue to share the advice I am going to present. (I call this my, “Teach a Man To Fish” project!)
5 tips on using social media to find a job:
1. Get found on Google. It’s free to sign up for LinkedIn, Google Profiles, Twitter, and Facebook, all of which carry high SEO. Talk about your background, education, accomplishments and passions.
2. Get testimonials of the work you have done and get it up online. People like to read that others took the chance on you or are willing to put their professional names behind recommending you.
3. Write about your expertise on a blog. If you don’t have a job or are looking for one, use your spare time to learn how to use a blogging platform like Tumblr, WordPress.org or WordPress.com. If a potential employer looks at what you have written, they can see your communication style, your passion for your subject matter and your grammar!
4. Use video! Communicating can also be done by using video. Set up a YouTube channel (it’s free!) and start TALKING and showing a presence on camera. Both of these endeavors show you REALLY want to succeed, you have some modicum of expertise using a computer and you are clever enough to do something no one else is probably doing.
5. Keep up the faith and network like crazy using your online sphere. This is where Facebook and Linkedin ROCK. Keep people in the loop on your job hunting efforts and ask for help. Employers are more likely to hire someone that they know through someone in their sphere. Get out there and meet people and “friend” them. Networking is a job unto itself.
The best thing all of us can do everyday is have a good attitude. It shows in everything we do. Aloha!