I love to travel and have always dreamed of having a way to do it as part of my job. I helped promote real estate conferences in 2016 and flew to cities around the mainland, but nothing beats a trip to Maui! As part of an ambassadorship with our local airline, my husband and I […]
Archive | Blogging for Business
How Do You Become Successful Using Social Media For Real Estate? Patience.
My friend Katie Lance blogged about the value of patience today and then a post I wrote a year ago today popped up on Facebook. A year ago I was as stuck as anyone could be. Stuck in the snow, in a town with no friends, one client, a case of Seasonal Affective Disorder, and […]
Sharing Your Authentic Self To Build Personal and Professional Success
I just read a post on Facebook from my friend Marci whose resolution this year was to be more authentic online, to stop worrying about trying to portray a perfect life and just let go. Another one of my friends said her goal this year was to “get over herself” and start sharing her real […]
How A Blog Turned Into A Published Book-The Story Behind “How to Move to Kona”
I just received a holiday card from a friend whose husband started writing a book five years ago. They promise, in their holiday card, that it will be done in 2015. Promise. Isn’t that how many book projects go? You have a great idea, you think, “I am going to write a book!” and then […]
2014 Prediction: Video and Photos Will Rock Content Marketing
Do you use the video and photo capabilities of your smartphone to create online content? If you are a marketer or small business owner creating your own marketing, your smart phone’s capabilities paired with your passion to share your story/ideas through video have never been greater. These elements are key in creating content marketing that […]
The Proof Is Here-You CAN Get Great SEO Using Google+
Google+ may be the social media step-child to most, but I wanted to show you that to Google, it’s a favorite son. After I write and publish blog posts for my client LUVA Real Estate, I check how the posts show up in a Google search. I also check to see where they show up […]
Content Ideas For Blogging 101 – Use Search Terms With a Handy WP Widget
How many times have you gotten stuck on trying to find a topic to blog about? I found something recently that may help you find some content ideas for blogging: My web design partner, Scott Schang, installed a widget called “JetPack” to all my blogs this past spring. This widget not only allows you to […]
Shiny Objects Are Back Burner To Steady Staples
ME: “This is going to be the best thing that has ever been offered to them..I know it!” THEM: “Is this another pitch for a shiny object?” I attended the Kona caravan tour meeting today to help promote a class I am teaching for my client, LUVA Real Estate. I’m standing there in front of […]
How To Add an Admin To Your Facebook Business Page
When creating a business page on Facebook, sometimes you need to add an admin who is helping to create content for you, such as a social media manager or a social media consultant. Personally, I manage about five different Facebook business pages for my clients. This morning as I was helping a friend with his […]
EIEIO-NOT the Dog, But The Key To A Digital Marketing Strategy
There was a farmer who had a dog..EIEIO… but that’s not THIS story. This story is about how digital content marketing will work for you. I am sharing with you what I have learned after years of watching, learning and experiencing what is working on the web and in social media for people searching for […]